{"id":75032,"date":"2021-03-24T18:35:09","date_gmt":"2021-03-24T17:35:09","guid":{"rendered":"https:\/\/aprifel-pp.mentalworks.biz\/?post_type=revue&p=75032"},"modified":"2021-04-08T10:54:14","modified_gmt":"2021-04-08T08:54:14","slug":"215-mars-2021","status":"publish","type":"revue","link":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/revue-equation-nutrition\/215-mars-2021\/","title":{"rendered":"215 – Mars 2021"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":75114,"template":"","mots_cles":[12584,12585,12586,12461],"class_list":["post-75032","revue","type-revue","status-publish","has-post-thumbnail","hentry","mots_cles-nudge","mots_cles-incitation","mots_cles-choix-alimentaires","mots_cles-consommation"],"acf":{"elements_rattaches":false,"numero":"215","date":"mars 2021","titre":"Nudges et comportements alimentaires","apercu_pdf":{"ID":75207,"id":75207,"title":"EN215_-0321-1","filename":"EN215_-0321-1.jpg","filesize":16740,"url":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1.jpg","link":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/revue-equation-nutrition\/215-mars-2021\/attachment\/en215_-0321-1\/","alt":"","author":"5","description":"","caption":"","name":"en215_-0321-1","status":"inherit","uploaded_to":75032,"date":"2021-04-08 08:54:02","modified":"2021-04-08 08:54:02","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/aprifel-pp.mentalworks.biz\/wp-includes\/images\/media\/default.png","width":207,"height":292,"sizes":{"thumbnail":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1-200x200.jpg","thumbnail-width":200,"thumbnail-height":200,"medium":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1.jpg","medium-width":207,"medium-height":292,"medium_large":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1.jpg","medium_large-width":207,"medium_large-height":292,"large":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1.jpg","large-width":207,"large-height":292,"1536x1536":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1.jpg","1536x1536-width":207,"1536x1536-height":292,"2048x2048":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1.jpg","2048x2048-width":207,"2048x2048-height":292,"wall":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1.jpg","wall-width":207,"wall-height":292,"document":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1-200x100.jpg","document-width":200,"document-height":100,"list":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1-160x110.jpg","list-width":160,"list-height":110,"sow-carousel-default":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321-1-207x182.jpg","sow-carousel-default-width":207,"sow-carousel-default-height":182}},"pdf_telechargeable":{"ID":75131,"id":75131,"title":"EN215_ 0321","filename":"EN215_-0321.pdf","filesize":1333635,"url":"https:\/\/aprifel-pp.mentalworks.biz\/wp-content\/uploads\/2021\/03\/EN215_-0321.pdf","link":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/revue-equation-nutrition\/215-mars-2021\/attachment\/en215_-0321\/","alt":"","author":"7","description":"","caption":"","name":"en215_-0321","status":"inherit","uploaded_to":75032,"date":"2021-03-26 14:14:24","modified":"2021-03-26 14:14:24","menu_order":0,"mime_type":"application\/pdf","type":"application","subtype":"pdf","icon":"https:\/\/aprifel-pp.mentalworks.biz\/wp-includes\/images\/media\/document.png"},"edito":{"edito_contenu":"

R\u00e9cemment, des chercheurs du monde entier se sont pench\u00e9s sur les outils et les m\u00e9thodologies visant \u00e0 am\u00e9liorer la consommation alimentaire des personnes afin de renforcer leur sant\u00e9 et leur bien-\u00eatre. Une des m\u00e9thodes les plus populaires est le \u00ab nudge \u00bb, inspir\u00e9e du c\u00e9l\u00e8bre ouvrage de Thaler et Sunstein (2009), qui donne lieu \u00e0 des r\u00e9sultats vari\u00e9s. Le \u00ab paternalisme lib\u00e9ral \u00bb est la philosophie th\u00e9orique ou politique qui sous tend le nudge, selon lequel il est possible d’influencer les comportements de mani\u00e8re positive, en respectant leur libert\u00e9 de choix et leur autonomie, tout en les orientant indirectement vers de meilleures d\u00e9cisions. Le principe est d’utiliser les erreurs des d\u00e9cisions et les biais cognitifs pour favoriser l\u2019achat d\u2019aliments malsains, mais aussi pour inverser la tendance \u00e0 l’ob\u00e9sit\u00e9 et promouvoir des aliments plus sains. En cette p\u00e9riode o\u00f9 les taux d’ob\u00e9sit\u00e9 augmentent et o\u00f9 on assiste \u00e0 une hausse de l’utilisation et des co\u00fbts des services de sant\u00e9, il semble opportun de lancer un d\u00e9bat public sur les techniques publicitaires visant \u00e0 inciter les consommateurs \u00e0 manger plus sainement et \u00e0 consommer davantage de fruits et l\u00e9gumes. La mise en \u0153uvre d’activit\u00e9s efficaces, comme les nudges, de promotion d’une alimentation saine, exigera de l\u2019audace de la part des d\u00e9cideurs politiques. Ce num\u00e9ro d’Equation Nutrition pr\u00e9sente quatre articles pour illustrer l’impact des nudges sur les comportements de consommation alimentaire.<\/p>\n","auteur":[{"ID":66504,"post_author":"22","post_date":"2019-06-26 13:53:35","post_date_gmt":"2019-06-26 11:53:35","post_content":"","post_title":"Frans Folkvord","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"f-folkvord","to_ping":"","pinged":"","post_modified":"2020-11-02 13:58:17","post_modified_gmt":"2020-11-02 12:58:17","post_content_filtered":"","post_parent":0,"guid":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/?post_type=auteur_revue&p=66504","menu_order":0,"post_type":"auteur_revue","post_mime_type":"","comment_count":"0","filter":"raw"}]}},"yoast_head":"\nNudge et comportements de consommation alimentaire<\/title>\n<meta name=\"description\" content=\"Ce num\u00e9ro d'Equation Nutrition pr\u00e9sente quatre articles pour illustrer l'impact des nudges sur les comportements de consommation alimentaire.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aprifel-pp.mentalworks.biz\/fr\/revue-equation-nutrition\/215-mars-2021\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"215 - 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