{"id":27712,"date":"2015-07-01T00:00:00","date_gmt":"2018-12-03T21:56:44","guid":{"rendered":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/resume-scientifique\/exploiting-the-spur-of-the-moment-to-enhance-healthy-consumption\/"},"modified":"2018-12-03T22:56:44","modified_gmt":"2018-12-03T21:56:44","slug":"exploiting-the-spur-of-the-moment-to-enhance-healthy-consumption","status":"publish","type":"resume","link":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/resume-scientifique\/exploiting-the-spur-of-the-moment-to-enhance-healthy-consumption\/","title":{"rendered":"Exploiting the Spur of the Moment to Enhance Healthy Consumption: Verbal Prompting to Increase Fruit Choices in a Self-Service Restaurant."},"content":{"rendered":"<p style=\"text-align: justify\"><strong>BACKGROUND:<\/strong><\/p>\n<p style=\"text-align: justify\">People often have good intentions to eat healthily, but these intentions may get overruled by temporary moments of temptation. The current study examined the effectiveness of &quot;verbal prompting&quot; as a nudge to increase fruit salad sales in a natural setting.<\/p>\n<p style=\"text-align: justify\"><strong>METHODS:<\/strong><\/p>\n<p style=\"text-align: justify\">A field experiment was conducted in a self-service restaurant during breakfast time. After an initial baseline period, the intervention involved four different prompts suggesting ordering a side dish (i.e. orange juice, fruit salad, pancakes) given by cashiers to visitors. The intervention phase lasted 13 weeks. Cash register and observational data were obtained. In addition, a sample of visitors (N = 393) responded to a survey.<\/p>\n<p style=\"text-align: justify\"><strong>RESULTS:<\/strong><\/p>\n<p style=\"text-align: justify\">A significant increase in sales of orange juice was observed during the orange juice verbal prompts intervention periods (35-42% of all breakfasts sold) compared to baseline (20% of all breakfasts sold). Similarly, sales of fruit salad (9%) and pancakes (3%) rose to a small but significant extent compared to baseline sales (3% and 1%, respectively). Survey results showed that customers did not feel pressurised into purchasing a side dish.<\/p>\n<p style=\"text-align: justify\"><strong>CONCLUSION:<\/strong><\/p>\n<p style=\"text-align: justify\">Together, findings suggest that verbal prompts involving healthy side dishes are a potential useful nudge to implement in other food service settings.<\/p>\n","protected":false},"template":"","mots_cles":[],"class_list":["post-27712","resume","type-resume","status-publish","hentry"],"acf":{"adresse":"Wageningen University, The Netherlands.\r\nEllen.vanKleef@wur.nl","annee":"2015","mois":"7","numero":"7:2","page":"149-66","auteurs":[{"ID":17781,"post_author":"0","post_date":"2018-12-03 19:56:25","post_date_gmt":"2018-12-03 18:56:25","post_content":"","post_title":"Ellen Van Kleef","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"ellen-van-kleef","to_ping":"","pinged":"","post_modified":"2018-12-03 19:56:25","post_modified_gmt":"2018-12-03 18:56:25","post_content_filtered":"","post_parent":0,"guid":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/auteur\/ellen-van-kleef\/","menu_order":0,"post_type":"auteur_resume","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":17782,"post_author":"0","post_date":"2018-12-03 19:56:26","post_date_gmt":"2018-12-03 18:56:26","post_content":"","post_title":"Hans C M Van Trijp","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"hans-c-m-van-trijp","to_ping":"","pinged":"","post_modified":"2018-12-03 19:56:26","post_modified_gmt":"2018-12-03 18:56:26","post_content_filtered":"","post_parent":0,"guid":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/auteur\/hans-c-m-van-trijp\/","menu_order":0,"post_type":"auteur_resume","post_mime_type":"","comment_count":"0","filter":"raw"},{"ID":27711,"post_author":"0","post_date":"2018-12-03 22:56:44","post_date_gmt":"2018-12-03 21:56:44","post_content":"","post_title":"Oriana van den Broek","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"oriana-van-den-broek","to_ping":"","pinged":"","post_modified":"2018-12-03 22:56:44","post_modified_gmt":"2018-12-03 21:56:44","post_content_filtered":"","post_parent":0,"guid":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/auteur\/oriana-van-den-broek\/","menu_order":0,"post_type":"auteur_resume","post_mime_type":"","comment_count":"0","filter":"raw"}],"sources":[{"ID":22377,"post_author":"0","post_date":"2018-12-03 21:03:34","post_date_gmt":"2018-12-03 20:03:34","post_content":"","post_title":"Applied psychology. Health and well-being","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"applied-psychology-health-and-well-being","to_ping":"","pinged":"","post_modified":"2018-12-03 21:03:34","post_modified_gmt":"2018-12-03 20:03:34","post_content_filtered":"","post_parent":0,"guid":"https:\/\/aprifel-pp.mentalworks.biz\/fr\/source\/applied-psychology-health-and-well-being\/","menu_order":0,"post_type":"source","post_mime_type":"","comment_count":"0","filter":"raw"}]},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.6 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Exploiting the Spur of the Moment to Enhance Healthy Consumption: Verbal Prompting to Increase Fruit Choices in a Self-Service Restaurant. - Aprifel<\/title>\n<meta name=\"description\" content=\"Exploiting the Spur of the Moment to Enhance Healthy Consumption: Verbal Prompting to Increase Fruit Choices in a Self-Service Restaurant. - 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